Contextualising African Studies: Challenges and the Way Forward

In uncertain times, African economies are often overlooked, but they are crucial to the global economy. Contextualizing African Studies provides an exploration of the business landscape, while The New Frontiers in African Business and Society series offers innovative insights into the interplay between business and society in Africa's emerging economy.

Format: Hardback
Length: 292 pages
Publication date: 12 December 2023
Publisher: Emerald Publishing Limited

In times of uncertainty, the focus often tends to fall on advanced economies, while the significant contributions of African economies are sometimes overlooked. However, it is essential to recognize the paramount importance of Africa in the global economy. With a diverse economy shaped by historical, social, and cultural transformations, Africa presents a rich and captivating narrative.

Contextualizing African Studies, a comprehensive edited text, offers ten exciting chapters that delve into the socio-cultural aspects of African contexts and their profound impact on regional, national, and international business. By examining contemporary issues, the authors shed new light on the intricate relationship between businesses, societies, and economics across various African societies. This edited text serves as a valuable resource for researchers seeking fresh insights, business practitioners, and policymakers alike, providing a detailed exploration of the intricate workings of business and economics in Africa.

The New Frontiers in African Business and Society series takes a pioneering approach by delving into innovative reflections on the intricate interplay between business and society in Africa's emerging economy. Distinguished scholars contribute their expertise, offering crucial answers to the continent's challenges while uncovering new avenues of research and forging pathways forward.

Weight: 484g
Dimension: 160 x 237 x 22 (mm)
ISBN-13: 9781804553398