Creating Business and Corporate Strategy: An Integrated Strategic System

Businesses need strategies to determine their direction and further development. This book proposes the TASGRAM integrated system for strategy creation, consisting of Thinking, Analyzing, Strategy, Goals, Risks, Actions, and Monitoring. It helps users become more focused and create a combined strategic table. The system is simpler and definite, making it valuable to researchers, academics, practitioners, and students in strategy, leadership, and management.

Format: Paperback / softback
Length: 122 pages
Publication date: 09 January 2023
Publisher: Taylor & Francis Ltd

Strategies are essential for businesses to determine their direction and further development. When a company engages in multiple multifaceted businesses, each business requires its own tailored strategy. The creation and implementation of strategies are crucial factors that demand utmost attention.

Companies develop their own unique strategies to ensure success and be well-prepared for various scenarios that may arise. This book primarily aims to provide the necessary knowledge and skills for creating strategies using the TASGRAM integrated system. TASGRAM stands for Thinking, Analyzing, Strategy, Goals, Risks, Actions, and Monitoring. The primary outcome of TASGRAM is a comprehensive strategic table encompassing business strategy, corporate strategy, goals, risks, actions, and monitoring. Each element within TASGRAM has a specific purpose, helping users stay focused.

Creating Business and Corporate Strategy: An Integrated Strategic System presents a novel approach to company strategy creation, featuring various cases and examples based on theory and practice. Unlike existing tools, the proposed system of strategy creation is straightforward and definitive. Its primary objective is to assist in creating and further developing the established strategy, making this book highly valuable to researchers, academics, practitioners, and students in the fields of strategy, leadership, and management.

Weight: 174g
Dimension: 136 x 216 x 10 (mm)
ISBN-13: 9781032000633